Product
November 5, 2024

Redefining SOAR for Real-World Security Operations

Vasu Nagendra
Born from firsthand experiences, ALERTWISE redefines SOAR by simplifying operations, reducing overhead, and amplifying the value of existing tools. Designed with insights from SOAR practitioners, ALERTWISE empowers teams to take swift, effective action on every alert.

I remember the early days of Windows Update Services (WUS) and the struggle of identifying which systems were affected by vulnerabilities like SQL Blaster. Security tools have come a long way since then—they’re now powerful, specialized, and essential to security operations. It’s not tool sprawl; it’s specialized tools for specific jobs, which is exactly what we need. However, while the tools have advanced, the number of alerts they generate has surged exponentially. That’s the challenge ALERTWISE aims to solve.

A Vision Born from Listening to Security Teams

When developing ALERTWISE, we wanted more than just another SOAR tool. We set out to create a platform that truly addresses the needs of today’s security teams. After speaking with seasoned SOAR practitioners who had navigated traditional solutions, we validated our vision. They were impressed by the simplicity and speed of creating effective, operational playbooks in under three minutes—something practically unheard of in the industry. This experience contrasted with the complex, time-intensive setup they were used to, reinforcing our commitment to simplicity and ease.

Bridging the Gap Between Alerts and Action

Today’s security tools are more advanced than ever, generating meaningful alerts and insights from vast amounts of data. But what’s the value of a powerful alert if you can’t act on it quickly? While modern tools have great potential, many SOCs struggle to maximize their value because operationalizing alerts remains elusive. ALERTWISE exists to bridge that gap. Our mission is to empower security teams to take immediate, effective action on alerts—turning insights into streamlined, actionable responses.

Reducing Complexity, Cost, and Operational Overhead

Traditional SOAR solutions often create as many problems as they solve, with extensive setup, rigid workflows, and high costs. ALERTWISE eliminates this friction. Our platform is not only simple to operationalize but also delivers powerful SOAR capabilities at half the cost of traditional solutions. Rather than burdening teams with complexity and expenses, ALERTWISE allows you to operationalize playbooks, automate routine tasks, and focus on high-impact threats. Designed to be as powerful as it is user-friendly, ALERTWISE empowers SOC teams to spend their time responding to threats, not managing systems.

Building a Platform That Puts Security Teams in Control

Drawing from our own experiences in building SOCs, we recognized that the goal wasn’t to replace the SOC but to make it far more effective. With ALERTWISE, we’re creating a force multiplier for SOC teams, providing a precise, maintenance-free platform. This isn’t just another chat interface or task management system; it’s a solution with a high ROI, where every three minutes spent teaching the platform delivers value for months, even years.

Driving the Next Generation of SOAR

Our mission is simple: to help organizations make full use of the cybersecurity investments they’ve already made. We don’t intend to become an alert generator—plenty of tools already do that. Instead, we aim to be a force multiplier, amplifying the impact of security analysts and those stepping up to the role, with or without the title.

A journey like this is only as rewarding as the people on it, and I’ve been lucky in this regard. SOAR practitioners took time out of their day to share their insights, helping us clarify our vision. SOAR customers taught us so much from their firsthand experiences. And many ex-SOAR product managers contributed valuable perspectives. We’ve been genuinely amazed by how much passion there is for “fixing the problem” and how awesome people can be! To our technical and business advisors—you’ve been a constant source of support and encouragement. You all ROCK, and we’re beyond grateful. Onward and Upward!